China Joy 2026
China Joy 2026
China Joy 2026
The Ultimate Digital Entertainment Experience in Shanghai
Organizer(s) / Host(s): ChinaJoy Organizing Committee / China Audio-Video and Digital Publishing Association
China Joy 2026, officially known as the China Digital Entertainment Expo & Conference, is one of the world’s largest gaming, entertainment, and digital technology events, held annually in Shanghai. The 2026 edition will once again bring together global game developers, publishers, tech innovators, esports brands, VR/AR companies, and entertainment professionals under one massive exhibition. China Joy 2026 offers unmatched opportunities for networking, product showcases, business matchmaking, and brand visibility across Asia’s booming digital entertainment market. With thousands of exhibitors and industry leaders participating, the event remains a premier platform for launching new products, exploring trends, and connecting with the future of interactive entertainment.
FLOOR PLAN
GALLARY
LOCATION
Booth Info.
Additional Details
Exhibition / Expo Segments / Show Areas
B2C Interactive Entertainment (games, cosplay, VR/AR) B2B Business Zone (developers, publishers, tech platforms) Conference Tracks: CDEC, CGDC Creator / Cosplay / Streamer Zone
Target Audience
Game developers & publishersDigital entertainment technology firmsEsports companiesContent creators, streamers, cosplayersGamers / general publicInvestors, media & business professionals
Statistics & Indicators
- Number of Exhibitors Attending – 799+
- Number of Visitors Attending – 410,300+ (2025)
- Number of Regions/Countries – 37+ (international exhibitors in 2025)
- Number of Brands Exhibiting – 743+ (2025)
- Event Happening Since – 22 years (first in 2004)
Speakers / Key Persons / Exibitors
~799 exhibitors in 2025, including 238 overseas companies Leading figures in gaming, AI entertainment, metaverse, and e-sports (conference speakers via CDEC / CGDC)
Venue Logistics & Access
SNIEC has excellent connectivity: metro lines (Line 7, etc.), close to Longyang Road Station. Large exhibition infrastructure, on-site conference rooms, and support for major expos.
Venue Address - 2345 Long Yang Road, Pudong, Shanghai, 201204, China
Event Deck -
Venue
SNIEC, the only Sino-german joint venue with western management is the leading international exhibition venue in the heart of Shanghai, a metropolis with 25 million people. It is the commercial hub and gateway of China, connecting the rest of our country with Asia and the world. Most of the country’s production and distribution centres are located near Shanghai.
Shanghai New International Expo Centre (SNIEC) is located in Pudong New Area of Shanghai and easily accessible using many means of transport.The public traffic interchange named “Longyang Road Station” for buses, metro lines and maglev, stands around 600 meters apart from SNIEC. It takes about 10 minutes to walk from the “Longyang Road Station” to the fairground. In addition, Metro Line 2/7/16/18, Maglev Train and some buses are direct to SNIEC, only need 10 minutes walk from station to SNIEC.
Address: 2345 Longyang Road, Pudong New Area, Shanghai, China
